Silk Screen Spontaneity: Paul Costello’s Lifestyle Portfolio


Note: words defined in the glossary are in light blue the first time they appear

A late night brain storming session with his wife, a creative director, and a bottle of wine to get into the groove, resulted in the spontaneous hand-painted typography on the cover. The original image was painted in black, but was later reversed when the screen was made. Paul Costello has a magazine background, Vanity Fair to be precise, and is a hands on guy. He silk-screen the covers himself. I provided partially assembled white fabric covers and a jig to hold the covers in place while screening. Paul also covered extra white fabric with the black ink for me to use to complete construction of the covers & spine. The Inside Front and Back/Pocket Covers (IFC/IBC/Pocket) where made with the plain white fabric.


Unable to solve paper stiffness and cracking issues due to improper grain direction, Paul changed papers and we devised an new way to score & fold his interior French-Folded Leaves. Although the grain direction was still not running  head to tail, the new paper was softer and cracked less. I double-scored at the binding edge, the French-Fold was scored not with a bone folder as I usually do, but kiss cut with a scalpel to  create a crisp break at the foredge . The left hand page was trimmed back to the second score and the double stick taped shut. This allowed the leave to be bound on just one hinge increasing flexibility. Double-Page Spreads were left untrimmed. I must give Paul most of the credit for this innovation. Thanks Paul! Other clients with paper and printer constraints have benefited from this modification.

Mini Books


Beth Taubner of MercuryLab, who did Paul’s photo edit, came to me with an idea, “Can we incorporate smaller books inside the larger portfolio?”  This would expand upon the natural story-telling style of Paul’s work and be fun. How to do it? In little pockets? Bound in, if so how? Paul wanted the covers of the mini books to have the same image as the larger page they were sitting on. I devised a way to bind in little pamphlet sewn books and worked with his assistant to set up the computer files so they would line up.


In the works are smaller chunky companion books, asparagus with black type.

CREDITS  Design: Paul Costello; Mini Book Design: Dweller By The Stream; Photo Edit: Mercurylab; Rep: Sarah Laird Inc .; Fabric: Text Libris Asparagus; Paper for Interior Leaves: Legion

© Dweller By The Stream Inc.


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